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Email Marketing. |
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Email marketing when done correctly is an extremely powerful tool for many, but not all, sectors. If you are buying lists, be prepared for a low response rate and untargeted mails will end up in the deleted items bin very quickly. Here are some quick tips for Email marketing
- 1) Use your own lists.
People who's business card you have collected at a networking meeting are fair game. You have met them, and because of this are more likely to read your mail.
- 2) Let them unsubscribe easily
Many systems will have an unsubscribe feature built in [Free Email Marketing Trial - Click here] and it is so important to honour this. There is little point bombarding someone with emails they don't want. It wastes their time and your time.
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Communicate with your customers and prospects
You can bet that your competitors are!
You've already paid to acquire leads and to win your customers over. Don't let your competitors take them away. Keep your business in front of your prospects and customers with informative newsletters, special promotions, event invitations and more. With Constant Contact you can send professional email communications in minutes.
- List Hosting and Management
- Over 100 customizable templates
- High email deliverability - 97%!
- Real-time reporting
Try it free for 60 days.
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